Pandora – Radio Free iPad


iPad Week continues! This week, we are looking at radio-relevant news related to the long-awaited release of Apple’s iPad.

In our last post, we talked about the two biggest radio apps for the iPad: CBS Radio and NPR. Today, it’s time to take a look at some of the other options being brought to the public by Steve Jobs and his crew of wizard designers.

Let’s start with another app. Pandora, the online music service and Internet audio pioneer takes advantage of the increased screen real estate offered by the iPad. As a child of the age of vinyl, I particularly like the analogy used by Pandora chief technology officer Tom Conrad (via AppScout) :

“Just tap the Pandora icon and let the music play while you read about the bands and music you discover,” he wrote. “Pass it back and forth with a friend and share your discoveries.” […]

“My hope is that it can play the same role that the album cover did when I was a kid — something concrete to enjoy and share as the music plays,” he continued. “There’s something magical about that, and this really is a magical device.”

It will be interesting to see how well that translates to the generations who grew up without album covers, although the interactive aspects should serve it well in capturing that demographic. Just as with the iPhone’s later iterations, there is a rush to get apps released for the iPad. Pandora is far from the only radio-oriented one; Stream the World released their iPad app at this year’s NAB Show and many more are in the pipe.

In addition, most iPhone apps should work on the iPad, although initial reports state that they look horrible due to being designed for such a smaller resolution iPhone screen.

Image: Pandora Logo / Fair Use: Reporting


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